About Us: Generations LLC
Generations LLC: Our Parent Company
A recognized leader in senior housing, assisted living and long‐term care, Generations is nationally known for their
innovative approach to architecture, construction, and senior housing management.
Committed to delivering the highest standard of service, Generations promotes the health and happiness of both residents and staff, and treating each person with dignity and respect.
Our History: Four Generations of Serving People
Generations is owned and operated by the White family, who has been caring for seniors in Oregon since 1943.
Wendell White, Chairman of Generations, LLC, was raised by his grandparents in a small apartment attached to a nursing home they owned in Grants Pass, OR. Wendell adopted his grandparents' mission to provide better care for
the elderly. Over the years, this dedication to seniors has expanded to his family.
Generations LLC was formed in 1994 as a true family company. The company includes Wendell White, his wife Betsy, and their two children, Robert and Melody. Generations also includes Robert's wife Jennifer and Melody's husband Chip Gabriel.
Since its beginning, Generations has grown in both service and reputation, with each community thriving under the leadership of this close‐knit family.
Awards: Recognizing Our Commitment
Generations works hard to ensure that each resident is treated with respect, dignity, and considerate and helpful service. Over the years, Generations has been nationally recognized for these efforts.
2012 Excellence in Family Business Awards:
2012 Large Family Business Winner
Generations was recognized once again by the prestigious, Austin Family Business Program at Oregon State University. In 1999 Generations won the Oregon New Family Business of the Year. Now, 13 years later, The White Family's singular dedication of always putting the residents first, and adhering to rigorous standards of quality and compassion, has grown the business into a multi-state operation and a beacon in Senior Housing.
2011 Barbara Nelson Award
The 2011 Barbara Nelson Award was presented to Wendell & Betsy White of Generations Retirement Communities for the broad range of support and involvement they have had in service to the community.
2007 Special Service Award, from the Oregon Health Care Association
Given to Lewis McCoy, Vice President of Operations and Marketing, for his work as chair of the Oregon Patient Safety Commission, tasked to reduce serious medical errors in health care settings across Oregon.
2006 Leadership Award, from the Oregon Health Care Association
Presented to Melody Gabriel, Generations Vice President of Operations, for outstanding leadership skills working with residents and family members, staff and peers.
2001 Lifetime Achievement Award, from the Oregon Health Care Association and Oregon Center
Awarded to Wendell White in recognition of his contributions to the long‐term care profession, memorializing his passion for serving the needs of seniors throughout the State of Oregon. living with all services and amenities right on site.
2000 Blue Chip Enterprize Award, sponsored by Massmutual Life insurance Company and the National Chamber of Commerce
Presented to Generations LLC, recognizing Generations as an outstanding Oregon business exemplifying excellent business practices and quality service to its clientele.
1999 Oregon New Family Business of the Year
On November 17, 1999, the Austin Family Business Program at Oregon State University awarded the 1999 Oregon New Family Business of the Year award to Generations LLC.
More About Generations
For details and more information about our parent company, visit the Generations, LLC website.
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